Clancy & Theys is a construction company that develops and empowers talented teams to provide innovative solutions while delivering an exceptional experience.

 

Clancy & Theys came to our team to redesign their website to reflect the modern and innovative solutions they offer in the construction space. We designed and developed a website that visually elevated their brand while remaining cohesive with their previous assets and marketing materials.

 

100 Word Summary

One of the foundational elements of the website redesign is a specific angle that we use across the website — from image modules to hover effects, color blocks, and navigational arrows. The angle is pulled from the “T” within their logo icon. For typography, we took inspiration from their logotype — mixing sans serif (brand font Gibson)  and serif (Kepler Std) typefaces to call out specific words and phrases throughout the headlines and website content. Due to the amount of required information on their services pages, we created a flexible, interchangeable module system to make page updates easily and new pages consistent.

 

Year: 2023

Personal Focus Areas:

Website Design / UX & UI / Iconography / Typography / Art Direction


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