Yodlee

Yodlee partnered with us to create a refreshed visual identity following its acquisition by the private equity firm STG. This strategic shift allowed Yodlee to accelerate innovation, enhance its open finance platform, and significantly increase its agility for its next chapter. We developed a brand identity that reflects those business objectives — modern, agile, and innovative.

Brand Identity
Brand Strategy
Logo Design
Marketing Collateral
Web Design
UX/UI

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Yodlee color palette: dark purple, purple, blue and mint with tints

Mozaic Geo type specimen beside the Yodlee mobile site

Isometric city illustration with Yodlee location pins

Yodlee street posters: Driving a more inclusive financial future

Yodlee website homepage and product pages

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